Tommy Hilfiger 2012

I took a class my senior year based on visual advertising and for my final 10 page paper, I researched and assessed the Tommy Hilfiger 2011 holiday ad campaign. It was such a fun ad campaign and it was really interesting to see what influenced the campaign.

Well, it is the last day of 2012 and the holiday season is coming to and end (SO sad), so I thought I would cover Tommy Hilfiger's 2012 ad campaign because it is another fabulous addition to years past. 

Fall 2012. Love the muted colors and the ever present woody in the background!

I love the whole ski vibe they have going. Look at all of those models... they really wear it well, don't they?! 

I have to admit, I don't shop Tommy Hilfiger... ever. In fact, I think I only own a skirt by TH that I got as a gift many years ago. I just checked out TH and found some great pieces. 

What do you think of Tommy's ad campaigns and clothing? Have a fabulous day and a very fabulous New Years Eve. Please be safe and make smart decisions!

Yours, 

sCe

Tommy Hilfiger: The Ultimate Tailgate

Personally, I have never been a huge fan of Tommy Hilfiger. He has some very nice clothes, and I won't lie and tell you I don't own anything TH. I, in fact, have many TH pieces and love them. However, most of his clothing is very logo oriented. He likes to plaster his logo on anything and everything and I am not a fan of that. I really don't like when any company makes it their priority to draw attention to their logo, and TH is definitely one of the big contenders in this category along with brands such as Tory Burch and Polo (but of course, I still love most of their things).

Well let me tell you, Tommy's latest fall 2010 campaign has caught my eye big time. I know there has been a big buzz about this campaign in the media which is rightfully so, because is is just perfect! The  whole campaign is centered around a fictitious, large, preppy family. There are many beautiful pictures of the "family" tailgating with an accoutrement of plaids,  trenches, sunglasses, and pops of primary colors.
What do you think of the newest Tommy Hilfiger campaign? Have a fabulous day!
Yours,
sCe